I see business leaders get asked to make irreversible decisions (every day) without any real clarity on the value they will produce.

M&A. New products. Major transformations. Cost cutting pressure. The stakes get higher and higher, and just one wrong move can damage growth, margins, or… worse. For some individuals, their careers can get put in jeopardy.

After my years working at Ernst Young (EY), I built the I³ Value Model specifically to solve this. I³ simply means: Insight, Initiative, and Implementation. It solves the common challenge of trying too many things without certainty or modeling on where the value truly comes from.

With it, I help business leaders go from educated guessing to executing strategic decisions confidently. Together, we’ll gather executive grade insight. Then, we pressure test your opportunity. Finally, we translate it into a prioritized, executable plan. If it makes sense, we can even walk with you on the project to lead implementation and track the results along the way.

If you’re at a growth-focused company facing tough strategy decisions and want to quantify the value of an opportunity first, that’s 100% my area of expertise.

Or as I often say: I can help you choose where to drill (figuratively speaking, of course).